Video Content Creative

We're looking for a performance-minded, hands-on, full-time Video Content Creative to help scale the Butternut Box brand across Germany and Italy.

In this role, you'll be responsible for localising, iterating and creating, high-converting video ad concepts that directly support brand and commercial growth. This isn't just about making things look great, it's about understanding how creative hooks, drop-off rates, and CTR translate into business impact.

Your time will be spent on concepting, localising, transcreating, editing, and iterating existing winning ad assets for our growth channels. You'll work closely with our Brand & Creative team, Growth marketers, and international stakeholders. This role is perfect for someone who thrives on high execution velocity, creative testing, and data-backed iteration.

📅 Setup: This is a hybrid role, based in Berlin, with two home office days per week (Tuesdays and Fridays).

• Produce, transcreate, and scale a high weekly output of paid social video ads (avg. 5–6 new or localised creatives per week per market) for Meta, TikTok, and YouTube.
• Create, test, and iterate scroll-stopping video concepts, hooks, and messaging based on creative briefs, ad performance insights, and trending social content.
• Adapt top-performing global creative assets for German and Italian audiences, utilising local cultural nuances, trend adaptation, and AI voice-over tools.
• Create short-form video and motion design assets using After Effects.
• Create long-form video assets using Premiere Pro.
• Concept, film, and direct short-form content featuring dogs, dog parents, products, and brand moments, both on set and out in the wild.
• Translate marketing briefs and insights from the Growth team into strong visual stories alongside Brand, Growth, and Copywriting stakeholders.

• Fluent/Native in German and fluent in English (both written and spoken).
• Comfortable concepting and localising content
• Experience digesting creative briefs and metrics to create high performing paid social content.
• Confident using video editing and motion design tools like After Effects and Premiere Pro.
• Solid understanding of direct-response performance principles (hooks, pacing, storytelling) and how to read ad metrics to improve business impact.
• High execution velocity; proactive, structured, organised, and able to manage multiple projects, tight deadlines, and frequent iterations in a fast-paced environment.
• Strong understanding of composition, framing, and lighting for short-form video.
• A genuine love for dogs!
• Italian language skills
• Familiarity with AI-assisted creative tools or automated video platforms (e.g., ElevenLabs and SolidLabs)

• 25 days holiday and an additional day for every year of service
• 5 paid 'Paws' days per year to support your learning and / or wellbeing
• Equity package as part of our ownership culture
• €500 personal learning & development budget
• Monthly fee towards your Urban Sports Club membership
• Butternut Box employee discount
• Hybrid work setup
• Incredible events with our paw-some team