Sales Development Representative, SME & Growth Business

As a Founding SDR (Germany), you will serve as the growth engine for Airwallex's expansion in the DACH region. This is a zero-to-one builder role: you will not just execute outbound sequences, you will design the playbooks, test AI-assisted outreach tools, define our Ideal Customer Profile (ICP), and establish the foundation for our German pipeline.

• Build and Scale German Outbound: Design, iterate, and execute a modern, AI-assisted outbound strategy (sequencing, enrichment, lead scoring) tailored specifically to the German market.
• Generate and Qualify Pipeline: Identify high-value accounts, initiate contact via multi-channel plays (cold calls, personalized email, social selling), and qualify interest to generate high-volume, high-quality sales pipeline.
• Create Playbooks and Assets: Develop and test target prospect plays across the buyer journey, creating the scalable tools, messaging frameworks, and assets needed for market expansion.
• Product-Led Collaboration: Partner closely with Marketing and Product teams to launch bespoke, localized campaigns and turn market feedback into actionable insights.
• Seamless Sales Hand-Offs: Move qualified prospects smoothly through the early funnel, uncovering deep business needs before briefing sales leadership for closed-loop hand-offs.
• CRM and Data Hygiene: Maintain meticulous CRM records, monitor activity SLAs, and analyze outbound performance metrics to continuously optimize response and conversion rates.

• Proven SDR Track Record: 1+ years of experience in a high-performing B2B SaaS or Fintech SDR/BDR role with a history of exceeding targets.
• Zero-to-One Mindset: Demonstrated experience setting up or refining outbound strategies (ICP definitions, playbooks, toolstacks) in a new or early-stage market.
• Language Proficiency: Native or bilingual fluency in German (verbal and written) and professional working fluency in English.
• AI and Modern Sales Tech Stack: Hands-on experience leveraging modern outbound AI tools (such as automated enrichment, AI co-pilots, intent data, hyper-personalized messaging).
• Bias for Action: Thrives in ambiguity, acts with high urgency, and brings a hyper-growth, team-first attitude.

• competitive salary plus valuable equity within Airwallex
• collaborative open office space
• regular team-building events
• freedom to be creative